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You might have seen or heard that your LinkedIn Social Selling Index (SSI) scores have dropped anywhere between 20 and […]
It’s a fact that you don’t know what you don’t know. Take your LinkedIn profile for example. Is it good, […]
If you’re involved in marketing at your company, chances are good that the LinkedIn company page is your responsibility. I […]
Follow this simple framework to easily and quickly create effective LinkedIn posts that call your target audience into conversation: If […]
ICYMI: A few of my most helpful LinkedIn posts of 2024 (so far) It’s a fact that you don’t see […]
LinkedIn metrics that matter Welcome to my first newsletter of 2024! I wish all of you a blessed and prosperous […]
“Is there a market for that?” I’ve had this response a few times when introducing my business to people I’ve […]
I hear the same sad story at least once a week… “I’ve had LinkedIn for years, just never really used […]
How to use Chat GPT to write LinkedIn posts. According to most recent research, if you copy-and-paste ChatGPT output into […]
I hear this so often: “I don’t know what to post!” Yes, you can’t just sit down, open a blank […]
In this week’s issue we’ll explore the recommendations section of your profile, and answer some burning questions: Why do you […]
In this issue we explore the Featured Section of your profile. I’ll address the normal FAQ: First, a definition: your […]
In this issue, we dive into the Creator Mode feature. I’m often asked what it is, what it’s for, and […]
Optimizing your LinkedIn intro (part 3) In this issue we explore a few under-utilized and underappreciated elements of your profile […]
Optimizing your LinkedIn intro (part 2) No beating around the bush, straight into it…. Level-Up #2 1. Create a recording […]
What to expect from this newsletter series & today’s tip: optimizing your LinkedIn profile intro section (part 1)Thanks again for […]
You need the help of your people.Companies put a lot of time, effort and money into maintaining their LinkedIn company […]
Imagine LinkedIn was an in-person networking event…There are some things you’d NEVER do in real life… 👇👇👇❌ You’d never go […]
In the video, I speak about 3 things that you can do to get more inbound connection requests on LinkedIn.Make […]
🛑 Stop hitting the share button on other people’s and company page posts!Here’s what you should do instead (and why)Leave a […]
I hear this question from time to time.I say no, you can’t be TOO active, as long as you keep […]
Out-of-sight is out-of-mind…. but try doing these things for more effective social selling.There are certain things you can do to […]
What results can you expect when investing in LinkedIn #socialselling training & coaching for you and your team?Here are some real numbers […]
People often tell me that they don’t know what to post on LinkedIn.I always respond that they’re overthinking it. It’s […]
You’re probably not. Most people don’t know how…If you’re not doing these things, you’ll never move the needle, never generate […]
Hashtags across all social media platforms are used to mark or categorize content. This makes the content easier for others […]
What stereotype do you think of when someone says “car salesman”?A sleazy car salesman, right? Someone not entirely trustworthy, someone […]
The larger your network is, the more people will see your content and possibly refer business your way. That’s good, […]
Yes, you can give people no option but to see your name!It’s all about taking actions which trigger notifications to […]
“No thanks, I’m just looking”We all hate being “sold” to, right? Especially on LinkedIn.We hate the sales pitches that come […]
I was asked recently by a busy CEO, if he only did one regular thing on LinkedIn in 2021, what […]
I’m often asked this question.The answer turns into a bit of a deeper discussion. (the answer is at least weekly, […]
Consumer and retail businesses tend not to look to LinkedIn for their social media marketing, but I think it’s an […]